This Cookie Policy explains what cookies are, which cookies Mobi Tech Updates uses, why we use them, and how you can manage or disable them. We have written this to be straightforward and easy to understand — because cookies affect your browsing experience, and you deserve to know exactly what is happening when you visit our website.
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit a website. They are widely used across the internet to make websites work more efficiently, to remember your preferences, and to provide information to site owners about how their website is being used.
Cookies do not contain viruses and cannot access other files on your device. They are simply data files — like a memory system that helps websites recognise you between visits and provide a consistent experience.
Beyond traditional cookies, we may also use similar tracking technologies including:
- Local Storage — browser-based storage for saving your preferences without an expiry date
- Session Storage — temporary storage that clears when you close the browser tab
- Pixel Tags — small image files used by advertising platforms to track ad performance
- Web Beacons — similar to pixel tags, used in email newsletters to measure open rates
2. Categories of Cookies We Use
Category 1: Strictly Necessary Cookies
These cookies are essential for the basic functioning of mobitechupdates.com. Without them, core features of the website — such as page navigation, secure areas, and form submissions — would not work. Because they are strictly necessary, they cannot be disabled through our cookie consent system.
- Session cookies that maintain your browsing session while navigating between pages
- Security cookies that help protect our website and your session from fraud and abuse
- Load balancing cookies set by our hosting infrastructure
Category 2: Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website — which articles are most popular, where readers come from, how long they spend reading, and which devices they use. All data collected is aggregated and anonymised.
- Google Analytics 4 (_ga, _ga_*, _gid) — tracks page views, sessions, traffic sources, and user behaviour
- Session duration and bounce rate tracking
- Heat mapping and scroll depth analysis (when enabled)
Data from analytics cookies is retained for up to 14 months in Google Analytics. We use this information purely to improve the quality and relevance of our content. We do not share raw analytics data with third parties.
Category 3: Advertising and Targeting Cookies
We participate in the Google AdSense advertising programme. Google uses cookies to serve ads that are relevant to your interests, based on your previous browsing activity across websites in the Google Display Network.
- Google AdSense cookies (NID, IDE, ANID) — used to show personalised advertisements
- Conversion tracking cookies — help measure the effectiveness of ads shown on our site
- Remarketing cookies — allow advertisers to reach you on other websites after visiting ours
If you prefer not to receive personalised advertisements, you can opt out through Google’s Ad Settings at g.co/adsettings, or visit the Digital Advertising Alliance’s opt-out tool at optout.aboutads.info.
Category 4: Functional Cookies
These cookies allow the website to remember choices you have made in the past and provide enhanced, more personalised features:
- Language and region preferences
- Your cookie consent choices (so we do not ask you every time you visit)
- Comment form autofill (remembers your name and email for future comments)
- Newsletter subscription status
Category 5: Third-Party Embedded Content Cookies
Some of our articles include embedded content from third-party platforms such as YouTube videos, Twitter/X posts, or interactive tools. When you interact with this embedded content, those third parties may set their own cookies on your device. We do not control these cookies and recommend reviewing the respective privacy policies of these platforms.
3. Cookie Duration
Cookies have different lifespans depending on their purpose:
- Session cookies — deleted automatically when you close your browser
- Persistent cookies — remain on your device for a set period (typically 30 days to 2 years) unless you delete them manually
- Third-party cookies — governed by the expiry policies of the respective third party
4. How to Manage and Control Cookies
You have several options to control how cookies work on your device. Here is how to do it:
Through Your Browser
All major browsers allow you to view, manage, and delete cookies. Here are instructions for the most common browsers:
- Google Chrome: Settings > Privacy and security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions
- Opera: Settings > Privacy & security > Cookies
Note that blocking all cookies may affect the functionality of many websites, not just ours. Some essential features of mobitechupdates.com may not work correctly if cookies are disabled.
Through Our Cookie Consent Banner
When you first visit mobitechupdates.com, we display a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customise your preferences by category. You can update your cookie preferences at any time by clicking the ‘Cookie Settings’ link in our website footer.
For Google Advertising Cookies
Visit g.co/adsettings to opt out of Google personalised advertising. You can also install the Google Analytics Opt-out Browser Add-on (tools.google.com/dlpage/gaoptout) to prevent your data from being used by Google Analytics.
5. Do Not Track
Some browsers offer a ‘Do Not Track’ (DNT) setting that sends a signal to websites requesting that they not track your browsing activity. Currently, there is no universally agreed standard for how websites should respond to DNT signals, and mobitechupdates.com does not currently alter its data collection practices in response to DNT signals. We will update this policy if industry standards change.
6. Changes to This Cookie Policy
As our website evolves and we adopt new technologies or advertising partners, we may update this Cookie Policy. The ‘Last updated’ date at the top of the page will reflect any changes. We recommend reviewing this policy periodically.
7. Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us at contact@mobitechupdates.com. We are happy to explain anything in more detail.